Mira Mikati

The Idea

Hugo & Marie Digital directs, designs, and develops a colorful new home with fashion designer, Mira Mikati. The designer realized her brand as “a return to frenzied innocence and having fun…a resistance to the idea of sartorial convention” and the site is a tribute to those same ideals, with large, naive typography, brightly colored details, and a whimsical, child-like optimism reflecting both the cult-art quality of the clothing and Mira’s ultra-upbeat outlook.


Creative Direction
Web Design