Hugo & Marie worked with West Coast luxury retailer elysewalker to design and develop a digital experience to match the welcoming sophistication of the brick-and-mortar store. Building on brand guidelines, we created a web home that integrates elysewalker’s team of stylists across the site, adding a personalized dimension to the e-commerce experience. Our team sought to imbue the site with the care and kindness that is at the core of the company, making something simple, beautiful, and undeniably elysewalker.
Hugo & Marie shot an editorial campaign in conjunction with the site launch, celebrating elysewalker’s luxury for real life. elysewalker is LA ease and NYC sophistication, brought to life through the relationships that enliven us. We developed concept, strategy, and creative pre-production of imagery, which was photographed by Sophie Elgort and styled by the elysewalker team.