Supergoop

In support of their EVERY.SINGLE.FACE product launch, the Hugo & Marie team worked intimately with the Supergoop team on the multi-channel rollout of their EVERY.SINGLE.DAY campaign—spanning strategy, creative ideation and production.

Hugo & Marie focused on further solidifying Supergoop’s position across the beauty & wellness landscape category, helping to grow the conversation about the importance of sunscreen for everyone, every day—working with a team of inspiring influencer talent including: Pro Surfer & Filmmaker, Hunter Jones, Designer & Founder of Susan Alexandra, Susan Korn, Dermatologist & Sports Entrepreneur, Christine Chung, M.D., Environmental Advocate & Organizer, Wawa Gatheru and Filmmaker, Chef & Food Advocate Oliver Jones.

The EVERY.SINGLE.DAY campaign can be seen across bicoastal OOH and retail expressions as well as on through OTT and social/digital media.