Hourglass
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Hourglass Cosmetics is a high-performance beauty product and makeup brand based in Venice Beach, California. Hugo & Marie was brought on to relaunch the brand’s flagship website and create a dark, enigmatic campaign for the debut of their newest mascara, Caution. Special thanks to photographer David Hughes and DP Jack Shanahan.
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![](https://hugoandmarie-wp.imgix.net/sites/3120/2019/03/Caution_Campaign1.jpg?w=1024&fit=max&auto=format%2Ccompress&ch=DPR%2CSave-Data&q=85)
![](https://hugoandmarie-wp.imgix.net/sites/3120/2019/03/Caution_Campaign2.jpg?w=1024&fit=max&auto=format%2Ccompress&ch=DPR%2CSave-Data&q=85)
![](https://hugoandmarie-wp.imgix.net/sites/3120/2019/03/Hourglass_Caution_Campaign_06.jpg?w=1024&fit=max&auto=format%2Ccompress&ch=DPR%2CSave-Data&q=85)
![](https://hugoandmarie-wp.imgix.net/sites/3120/2019/03/Mask-Group-245-e1553502398328.png?w=1024&fit=max&auto=format%2Ccompress&ch=DPR%2CSave-Data&q=85)
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![](https://hugoandmarie-wp.imgix.net/sites/3120/2019/03/Hourglass_Caution_Campaign_07.jpg?w=1024&fit=max&auto=format%2Ccompress&ch=DPR%2CSave-Data&q=85)
To turn the brand’s digital flagship into a sharp, elevated digital experience, Hugo & Marie designed a responsive e-commerce site, integrated onto the Magento 2.0 platform by The Plum Tree development group. We provided digital strategy, creative direction, frontend design, and frontend development.
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![](https://hugoandmarie-wp.imgix.net/sites/3120/2019/03/05_Product-Page.png?w=1024&fit=max&auto=format%2Ccompress&ch=DPR%2CSave-Data&q=85)
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